Jean Francois Mourier

Jean Francois Mourier
Founder & CEO of RevPar Guru Inc.

Miami is a melting pot, an international city attracting people from diverse parts of the planet. Most are enticed by the location or climate; some settle here for personal or political reasons; few come to start a business. So it was with Jean Francois Mourier, who arrived in South Florida in 2003 after a successful and distinguished career in Europe as an investment banker and director in trading, managing a portfolio of $10 billion in interest rate derivatives and structured products for a number of top firms including Merrill Lynch, ING Barings and others. Though he’d emigrated for family reasons, after a few short months, he felt as if he’d found a new home and decided to begin a new career here too.

Jean Francois joined a small Miami Beach hotel management firm as financial analyst. Applying his vast experience in finance, pricing and technology, he soon revamped the company’s revenue management methods, with dramatic results. Occupancy at The Palms Hotel and The National Hotel increased from 63% in 2003 to 96% in 2007, while steadily increasing average room rates and consistently surpassing its comp set in revPAR. This was remarkable, but not surprising in light of Jean Francois’ earlier achievements in the investment banking world, where he modernized operations by introducing exotic options and new structured products, increased customer sales by 100% through intelligent pricing strategies with heavy use of computing power, mathematics,
and programming.

A few months after joining the company, Jean Francois added the position of Director of Revenue Management to his resume. He implemented a unique and revolutionary pricing scheme that yielded a 100% increase in revenues, earning him several awards in recognition of his out-of- the box creativity and methodology. In addition, he successfully trained and managed three programmers and four executives in his methods and philosophies, ensuring the perpetuation of his management, marketing and pricing policies.

In 2007, along with his colleague and 25-year veteran of the hospitality industry, Bruno Perez, Jean Francois founded RevPar Guru to provide the Yield Dynamic Price Engine, an integrated revenue management and pricing solution, to others in the hospitality industry.

Jean Francois holds multiple degrees: two BAs from Schiller in Germany, an international business MBA from Heidelberg University in Germany, as well as studies in MSc in Finance from the London Business School. In addition to enjoying time with his family, and the sun and fun of South Florida, Jean Francois’ hobbies include marathon, triathlon, ski diving, scuba diving, skiing, travel, literature and languages. He is passionate about mathematics, physics and computer science which he learned as a young boy from him father, Rene Mourier, a retired aeronautical engineer and rocket scientist. A francophone by birth, Jean Francois is also fluent in English and German.

For more information, please visit or to speak to Jean Francois Mourier, please contact media representative Vanessa Horwell/Jennifer Rodrigues of ThinkInk PR at / or 305.749.5342 ext. 232/234.
Jean Francois's Articles on

Hotel Revenue Manager Performance Depends on Three Learned Traits
click here to read

The End of Channel Management as we Know it